AI that earns the decision, not just the answer.
Upwise AI Labs builds software for teams whose work is judged after the fact — by a customer, a manager, or an auditor. Every recommendation we ship carries its reasons, its evidence and a record of who approved it.
Prioris, our first product, is in pilot with customer operations teams.
What we build
One product today, built deep rather than wide. It is the whole company's attention.
Know which customers need you before they leave.
Support queues are sorted by time. Businesses are not. Prioris reads every ticket, email and alert a team receives, groups them into cases, and ranks them by what the business actually stands to lose — with the reasoning shown and a human approving anything that leaves the building.
- Sits on top of your stack. Zendesk, Freshdesk, Jira Service Management and any shared inbox. Nothing to migrate.
- Explains every score. No black box — the factor breakdown shows how a case got where it is.
- Cites its sources. Recommendations point at the policy or help article they rely on.
- Logs every action. Approvals, edits and outbound messages, with who did it and when.
Three rules we don't bend
Most AI tooling asks you to trust a number. In the operations work we build for, a number nobody can defend is worse than no number at all.
Show the reasoning
If a system raises a case to the top, it has to say what raised it. The same input always produces the same score, and the breakdown is on screen.
A person approves
Policy rules decide what runs on its own and what waits for a manager. Nothing reaches a customer without someone putting their name to it.
Build for the audit
Tenants are isolated at the database level, integrations are signed both ways, and every decision leaves a record. The boring parts, done first.
A small team, working close to the operator
We build alongside the people who use the software, on their real data, and we keep the loop short enough that a pilot proves itself in weeks rather than quarters.
Tell us what your team is drowning in
Whether you want a Prioris pilot or just want to compare notes on applied AI in operations, write to us. We reply within one business day.